A new study in the US has shown that marketers are gathering plenty of data but struggling to make use of it (Posted by Juliet Hilditch)
IDM Members newsfeed on March 12th 2010 in Uncategorized
The British Standards Institution (BSI) has launched a new initiative to make direct mail more sustainable (Posted by Caroline Robertson)
IDM Members newsfeed on March 12th 2010 in Uncategorized
A new survey suggests there will be an emphasis on performance based marketing this year (Posted by Neil Morris)
IDM Members newsfeed on March 12th 2010 in Uncategorized
A new study in the US has shown that marketers are gathering plenty of data but struggling to make use of it (Posted by Juliet Hilditch)
IDM Members newsfeed on March 12th 2010 in Uncategorized
The British Standards Institution (BSI) has launched a new initiative to make direct mail more sustainable (Posted by Caroline Robertson)
IDM Members newsfeed on March 12th 2010 in Uncategorized
A new survey suggests there will be an emphasis on performance based marketing this year (Posted by Neil Morris)
IDM Members newsfeed on March 12th 2010 in Uncategorized
The deal to end limits on unaddressed mail delivered by postmen could help the Royal Mail drastically increase its direct mail market share (Posted by Neil Morris)
IDM Members newsfeed on March 11th 2010 in Uncategorized
A new survey shows how Twitter and Facebook dominate the social media marketing scene while an indication is also given about future strategies (Posted by Caroline Robertson)
IDM Members newsfeed on March 11th 2010 in Uncategorized
The deal to end limits on unaddressed mail delivered by postmen could help the Royal Mail drastically increase its direct mail market share (Posted by Neil Morris)
IDM Members newsfeed on March 11th 2010 in Uncategorized
A new survey shows how Twitter and Facebook dominate the social media marketing scene while an indication is also given about future strategies (Posted by Caroline Robertson)
IDM Members newsfeed on March 11th 2010 in Uncategorized
